Position Title – Product Analyst. Location – Jaipur. Client – AU Small Finance Bank (https://www.aubank.in/) Employment - Full Time.
Job Summary:
We are looking for a Product Analyst with expertise in data-driven decision-making, campaign optimization, and machine learning to enhance product growth and customer engagement. The ideal candidate will work on increasing cross-sell opportunities through the app, optimizing acquisition costs using advanced models, and maintaining critical business dashboards.
Key Responsibilities: · Develop and implement customer segmentation and propensity models to drive business growth. · Optimize marketing campaigns and reduce customer acquisition costs using advanced ML models. · Analyze customer behavior to identify high-value opportunities for cross-sell and retention. · Conduct root cause analysis for data/product discrepancies and provide actionable insights. · Maintain, optimize, and automate business intelligence dashboards. · Work on ad-hoc analytical requests to support business teams. · Collaborate with product and marketing teams to drive data-driven decision-making.
Required Skills & Qualifications: · Strong proficiency in SQL, Python, and machine learning. · Proficiency in supervised learning algorithms such as Random Forest, XGBoost, LightGBM, and CatBoost, as well as unsupervised clustering techniques like K-Means and DBSCAN. Strong understanding of data pre-processing, including feature engineering, outlier detection and removal, model validation, and interpretability. · Experience with propensity modelling, statistics, and A/B testing. · Hands-on experience with data science workflows and analytical frameworks. · Ability to work with large datasets, extract insights, and present findings effectively. · Strong problem-solving skills with a business-oriented mindset.
Upman Placements is a firm of Researcher & Recruitment Specialists. The company started life in 2002 in India as a recruitment specialist firm. The company has built a stellar reputation for high ethical standards, a specialized focus and unparalleled service. Emerged As one of the only truly global specialized staffing firms focusing exclusively in professional positions for our clients spread across more than 20 countries with a sizable presence across industry levels. With footprints in competitive markets of India, Europe, United Kingdom, Middle East, Singapore, Malaysia, Philippines, Indonesia, Brunei and East & Central African countries.